Our Story

There was a year of my life where everything I loved… stopped.

No more jiu-jitsu, beautiful hikes or paddling out into the surf.

Instead, I was bedridden battling chronic fatigue, inflamed lungs, and heart palpitations so intense that climbing one flight of stairs felt like a marathon. My body betrayed me and no one could tell me why.

Doctor after doctor. Test after test.

 Each one came back with the same conclusion:
“Everything looks normal.”

But I knew what normal felt like. And this wasn’t it.

So I did what anyone would do when the system fails them: I went down the rabbit hole.

I devoured everything I could about health, healing, and human biology.

I realized that the foundation of all nutrition is the fact that every single cell in our body is made from the food we eat.

If food builds us, what happens when that food is poison?

That’s when I saw the truth:

We’re being sold garbage disguised as nutrition.
Ultra-processed “foods” that destroy our energy, our organs, our minds.
And behind the curtain?

Seed oil monocropping torching our land, killing biodiversity, and fueling disease. All in the name of profit.

We’ve handed over the most intimate  parts of our lives—what we eat, wear, use—to people who don’t know us and frankly, don’t care about us.

There’s only one real way to take it back.

We make it ourselves.

This isn’t about convincing you to buy my product.
It’s bigger than that.

Try this: pick just one thing you buy regularly from some faceless corporation and make it yourself instead. Even if its just once.

For me, it was chips.

Cheers,

Jaesun